What's new at IEGSponsorship: A Key to Powerful Marketing Sponsorship is the fastest growing form of marketing in the U.S. It is still very much in its infancy, especially in the trade show arena... (read more)
Active Citizenship Goal Delayed by Lack of E-democracy Vision People and e-democracy The idea of e-democracy was supposed to be that people could influence the decisions affecting them by using new technology to make their voices heard... (read more)
Marketing For Just Cause Cause marketing is a relationship between a for-profit and a nonprofit that brings in money and resources for the nonprofit, while providing credibility and goodwill for the business... (read more)
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